Road 66

Automotive artist Bruce Kaiser is passionate about drawing, sketch, design and painting of cars since he knows how to hold a pencil. He loves to paint hot rods, drag cars, muscle cars, sports cars, Indy Cars, Formula 1 ... any type of car, provided that it is cool, noisy and fast. He grew up in the 1960s dragging to the local drive-in A&W, first on his bike, then with his first cars. It was the golden age of the big muscular cars of Detroit and the images and sounds of hot cars under the lights of a local hamburger still influence Bruce today. Bruce strives to capture in his paintings these perfect summer nights as he remembers. The local dragster track organized dragster races on Friday evenings and he spent many nights there try to capture the excitation of funny cars and dragsters from the 60s and 70s under the light, on film and now with brushes and painting. His paintings represent large muscular cars and hot rods like the GTO, Camaros, Hemi-Cudas, Novas, Chevelle SS, Mustangs, 32 Ford Cups, Yenko Camaros, Super Bees, 40 Ford Cups and many others. Bruce likes to show cars in his paintings as he remembers when he was a child, not like new and immaculate muscular cars, but as cars that have been modified and participated in races, like a SS chevelle with chargers or a 55 chevy with cut wings. Many of his Hot Rods and Muscle Cars paintings are on sale in the form of limited, signed and numbered prints.

He began his artistic career as an advertising artist and graphic designer after graduating from the Art Institute of Boston. After working for 16 years in a local advertising agency, he started his own account and currently created advertising works and illustrations for many equipment manufacturers for Street Rod, Muscle Car and Race Cars. His commercial art, which includes cuts, exploded views, line drawings and color illustrations, appeared in most major street rod and muscle because of catalogs have won numerous prizes of professional associations.

The painting process
Bruce's paintings are painted the same size or a larger size than the printing of finished art. He likes to paint large in order to be able to capture the details that make his paintings special. Bruce strives to make his paintings as precise as possible on the technical level and spends a lot of time doing research on each subject (which is the most fun part, because he can then leaf through his old magazines). The paintings are carried out using an opaque watercolor called "designers gouache" on a smooth professional illustration card. The smooth illustration card has a very fine tooth which gives a beautiful texture to the brush strokes while keeping a net edge for the fine details. A pneumatic brush is used for the homogenization of the finish of a car. It uses the designer gouache due to the bright colors and the precise details it allows to obtain. Bruce loves automobile advertisements and architectural renderings of the 60s made with this technique. One of the drawbacks of opaque watercolors is that it is difficult to make changes or correct errors.

Bruce began to exhibit his works of art during the first exhibition Hot Rod Heritage Fine Art exhibited in 1986 at the Sema Salon in Las Vegas, where he has since been a star artist. He was also one of the artists star of the Gallery Autumania Hot Rod Heritage Art exhibited in Rochester, Michigan. His painting "Jim Hogg County" was the first to appear on the cover of Street Rodder magazine. He also wrote and illustrated articles that have appeared in Street Rodder and Custom Rodder magazines. He was charged by Group Promotions to make the illustration of cover of the book "Road Rockets", one of the titles of a limited edition collection of the famous Hot Rod novels for adolescents from the early 60s of the author Henry Gregor Felsen. It also does automotive design and concept rendering for personalized car manufacturers like Rods and Customs.

Bruce also made literatges, graphics and wall paintings for racing cars, vans and bicycle tanks, he brushed the "chrome" details of the body of fun cars and carried out flame painting work for the hot "at the time. In addition to his automotive art, Bruce likes to create science fiction and aerospace paintings and was published in the National Space Society magazine. He is passionate about F1, Indy Cars, Nascar and Drag Racing. He also likes great American and European classics, sports cars and old racing cars. Bruce lives north of Albany, in New York State, with his wife Tina and their two Westie dogs, and he has a son, Warren. His wife and love him to tinker on their collection of old cars and take his Snape Rangler with 67 converted (401 and 2-4bbls!) On a trip, by exhibition and in cruise.